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“Defeat Monster Mouth” is 2017’s theme for National Children’s Dental Health Month

February is National Children's Dental Health Month. This year, the American Dental Association (ADA) is asking people to "Defeat Monster Mouth."

Each year, this month-long national health observance brings together thousands of dental professionals, health care providers and educators to promote the benefits of good oral health to children, their caregivers, teachers and many others. The ADA and dentists across the country also celebrate Give Kids a Smile Day on February 6 by providing free oral health care to children.

This year's campaign slogan, "Defeat Monster Mouth," is displayed on posters that feature the McGrinn twins, Flossy and Buck; Den and Gen Smiley; and K-9 the dog. Together, they are fighting for good oral health by trying to defeat Plaqster the Monster. The posters demonstrate effective ways to defeat “monster mouth” and maintain good oral health by brushing, flossing, rinsing, and eating healthy snacks.

Developing good habits at an early age and scheduling regular dental visits can help your children get a head start on a lifetime of healthy teeth and gums. To access free online resources that can help you teach your children about good oral health, visit, click on Public Programs and then National Children's Dental Health Month.

To find out more about children’s dental health, visit

Last updated February 2017

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